UK’s Number One Property Website Selects Content Delivery Network
Leader to Help Home Hunters Find Their Happy Online
TEMPE, Ariz.--(BUSINESS WIRE)--
Limelight
Networks, Inc.(“Limelight”) (Nasdaq:LLNW), a global leader
in digital content delivery, today announced that Rightmove
plc(“Rightmove”) has implemented the Limelight Orchestrate™
(“Orchestrate”) Content Delivery service to expand and optimize the
delivery of high-quality web and mobile real estate content. Rightmove,
the U.K.’s number one property website, is ranked among the top ten most
popular websites in the U.K., with over 50 million page impressions per
day, in excess of one million listed properties, and more than 2.5
billion active and archived images.
“Images are critical to give people an idea of what a property looks
like, what kind of features it has, and most importantly, the ability to
picture themselves living in the property,” said Tim Harding, head of
operations at Rightmove. “Limelight delivers the functionality,
scalability, and multi-device delivery capabilities to support our
continued growth. The technical knowledge, integration support, and
overall responsiveness we receive from Limelight are superb. Everything
about the engagement has been fast and easy, from our initial
introduction to the final implementation.”
As more home hunters turn to online and mobile tools during their
search, delivering quality digital content without latency is crucial to
the real estate sales process. Today, mobile devices generate more than
half of all property detail views on Rightmove, so selecting a CDN that
allowed them to support the myriad of devices on the market, and varied
image sizes, was critical to accommodating the growing needs of its
audience.
The Orchestrate Content Delivery service enables Rightmove to deliver
content on the world’s fastest private network, expediting the next step
in the buying or selling process. The Rightmove app is available for
iPhone, iPad, Android (including Kindle) and Windows Phone or people can
use the mobile site compatible with all smartphone handsets.
“With the majority of home hunters now searching online, a property’s
interactive and digital assets are a crucial part of the home buying
process,” said Kirby Wadsworth, CMO of Limelight Networks. “Limelight is
proud to be working with Rightmove to ensure their digital content is
rapidly delivered to prospects, empowering sellers to market, sell, or
rent their available residencies and buyers to find their next home –
even while using mobile devices.”
For more information on the Orchestrate Content Delivery service, please
visit http://www.limelight.com/.
About Rightmove
-
Rightmove.co.uk is the UK’s largest property web site, advertising
around 90% of all homes for sale via estate agents across the UK
(Rightmove is not an online estate agent)
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At any one time, there are over one million properties for sale or
rent on Rightmove, worth around £270 billion
-
People in the UK can search for residential resale, new homes,
rentals, commercial and overseas properties on Rightmove
-
Tools and information people can access on the site include sold
prices, property valuation, market trends, maps, nearby schools,
Street View and floor plans
-
The Rightmove app is available for iPhone, iPad, Android (including
Kindle) and Windows Phone or people can use the mobile site compatible
with all smartphone handsets
-
For customers, the service is directed at four key membership groups:
estate agents, lettings agents, new homes developers and overseas home
agents
About Limelight
Limelight Networks (NASDAQ: LLNW), a global leader in digital content
delivery, empowers customers to better engage online audiences by
enabling them to securely manage and globally deliver digital content,
on any device. The company’s award winning Limelight Orchestrate™
platform includes an integrated suite of content delivery technology and
services that helps organizations secure digital content, deliver
exceptional multi-screen experiences, improve brand awareness, drive
revenue, and enhance customer relationships — all while reducing costs.
For more information, please visit www.limelight.com,
read our blog,
follow us on Twitter, Facebook and LinkedIn and
be sure to visit Limelight
Connect.
For press enquiries contact:
Rightmove:
Amy Funston,
0207 087 0605
amy.funston@rightmove.co.uk.
or
Limelight:
famaPR
on behalf of Limelight Networks
Ted Weismann, 617-986-5009
limelight@famapr.com
Source: Limelight Networks, Inc.