Press Release Details 5.23

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Wilde Joins Associated Bank as Regional Treasury Management Sales Director

07/22/2009

MILWAUKEE--(BUSINESS WIRE)-- Associated Bank announced today that Wendy L. Wilde has joined the company as Regional Treasury Management Sales Director. Wilde will be responsible for leading the company's Treasury Management sales teams in the bank's Minnesota, Northern Wisconsin and Northeast Wisconsin regions, which include Minneapolis, La Crosse, Wausau, Green Bay, and Fox Valley. Wilde will be based in Wausau, Wisconsin.

Wilde brings more than 20 years of management experience in banking to Associated Bank. Most recently, she was Vice President, Regional Treasury Management Sales Team Lead for M&I Marshall & Ilsley Bank in Wausau, where she served as a member of the commercial banking relationship management team. Previously, Wilde held management positions in retail banking and product sales with River Valley Bank and First Financial Bank, both in Wisconsin.

"Wendy is a proven team leader and a Certified Treasury Professional," said Associated Senior Vice President and Directory of Treasury Management Todd Adler. "She brings a wealth of experience and expertise in Treasury Management to our organization and our customers."

Associated Bank is part of Associated Banc-Corp (NASDAQ: ASBC), headquartered in Green Bay, Wis., a diversified bank holding company with total assets of $24 billion. Associated has approximately 300 banking offices serving about 160 communities in Wisconsin, Minnesota and Illinois. The company offers a full range of traditional banking services and a variety of other financial products and services. More information about Associated Banc-Corp is available at www.AssociatedBank.com.

    Source: Associated Bank
Contact: Associated Bank Janet L. Ford, SVP, Public Relations Director Office 414.278-1890 / Cell 414.207-5070 / E-mail janet.ford@associatedbank.com
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