TEMPE, Ariz., Sept. 5 /PRNewswire-FirstCall/ -- Limelight Networks
(Nasdaq: LLNW), a leading content delivery network (CDN) for digital media,
today announced that Lonely Planet, a trusted source of independent travel
information for more than 30 years, has selected Limelight's advanced CDN
service to drive its new lonelyplanet.tv travel video channel, offering
original travel programming over the Internet for its worldwide community of
travel enthusiasts. Lonely Planet selected Limelight's CDN solution because
of its platform's ability to accommodate Lonely Planet's ever-expanding
library of digital media and to reliably deliver a high-quality user
experience to lonelyplanet.tv contributors and viewers throughout the world.
"Choosing Limelight's content delivery network has proven to be a smart
business decision for our roll-out of lonelyplanet.tv," said Sohail Dahdal,
digital manager at lonelyplanet.tv. "We looked at all the different streaming
services and found that Limelight was best-equipped to accommodate our future
growth. Limelight's infrastructure allows sites such as ours to rapidly grow
and develop as user needs evolve."
The lonelyplanet.tv Web site went live in April with six channels and more
than 75 videos. The site has since grown exponentially to encompass more than
1,600 videos, and it has become a popular destination for world travelers who
view it as a resource for both information and entertainment. The new online
video network, which showcases user-created videos as well as original
documentaries produced by Lonely Planet Television, has quickly become an
engaging online hub where viewers can share their travel adventures by
uploading 3- to 5-minute videos from a computer, cell phone or Web cam.
Limelight enables lonelyplanet.tv to provide a compelling high-quality
video experience to the more than 160,000 and growing globetrotters that visit
lonelyplanet.tv each month by maintaining performance levels as traffic, file
size and content collections increase. As social networking sites continue to
expand, Limelight is helping companies like Lonely Planet utilize video to
enhance their sites and bring individuals with common interests together
through creating and sharing of online media. "Our community is very
dedicated and interactive. There are a lot of great forums happening on our
Web site," said Dahdal.
"Lonelyplanet.tv is a striking example of how companies are taking
advantage of the Internet to build communities that cross all geographic
borders, literally in this case, for global travelers," said Matthew H.
Sturgess, vice president of Asia-Pacific at Limelight Networks. "Limelight's
CDN platform was designed specifically to deliver the rich digital content
that has become a hallmark of social media. Our technology and services
provide companies like Lonely Planet with the highest-quality user experience
and most reliable delivery of their entire content library -- from the most
popular to the most obscure -- with the same performance, from anywhere in the
world."
About Lonely Planet
Established in 1973, Lonely Planet is the world's leading independent
travel media company. With operations in Melbourne, London and the San
Francisco Bay Area, Lonely Planet employs over 400 staff worldwide. Lonely
Planet travel information is available across all media and boasts a product
range that includes travel guides, a multi award-winning website
(LonelyPlanet.com) and video, with flagship TV series like 'Lonely Planet Six
Degrees' screening in over 150 countries worldwide (for more information check
out http://www.lonelyplanet.tv/about.aspx).
About Limelight Networks
Limelight Networks is a high-performance content delivery network for
digital media, providing massively scalable, global delivery solutions for
on-demand and live Internet distribution of video, music, games and social
media. Limelight Networks' infrastructure is optimized for the large object
sizes, large content libraries, and large audiences associated with compelling
rich media content. Limelight is the content delivery network of choice for
more than 850 of the world's top media companies, including Akimbo, Amazon
Unbox(TM), Belo Interactive, Brightcove, "BuyMusic" @ Buy.com, DreamWorks,
LLC, Facebook, FOXNews.com, IFILM, ITV Play, Metacafe, MSNBC.com, MySpace, NC
Interactive, Valve Software, Radio Free Virgin and Xbox Live. For more
information, visit http://www.llnw.com.
SOURCE Limelight Networks
Contact: Kristen Leon of Waggener Edstrom Worldwide, kristenl@waggeneredstrom.com, for Limelight Networks; or Cindy Cohen of Lonely Planet, cindy.cohen@lonelyplanet.com